Strategic Plan for Product Adoption in Civilian and Military Sectors

Key Influencing Facilities and Organizations

Civilian Sector

• Cooper Medical – A leading institution in trauma care and medical research, influencing best practices in emergency medicine.

• Ryder Trauma Center at Jackson Memorial Hospital – A high-volume trauma center with a significant impact on trauma protocol development.

• University of Cincinnati Medical Center (CCAT) – A recognized leader in Critical Care Air Transport (CCAT), setting standards for patient evacuation and critical care.

• University of Texas TRC-4 – A major research center focused on trauma care and innovative treatment methodologies.

Department of Defense (DoD) Sector

• Tactical Combat Casualty Care (TCCC) – The cornerstone of battlefield medicine, setting the standards for prehospital care in combat.

• TRC-4 (Trauma Research and Combat Casualty Care Collaboration) – Focuses on advancing trauma care research and implementing innovative medical solutions.

• CCAT (Critical Care Air Transport Team) – A key group responsible for medical evacuation and critical care during patient transport, influencing military medical adoption.

• ISR (Institute of Surgical Research) – SAMMC (San Antonio Military Medical Center) – The premier military medical research institution, shaping the future of combat medicine.

Strategic Roadmap for Adoption

Understanding the Adoption Process

For the military to adopt new procedures or products, several key factors must align:

• Early Adoption in the Field – Field testing and successful deployment are critical to gaining traction.

• Established Requirement & Demonstrated Need – Products must address a recognized gap or enhance existing capabilities.

• Contracting Vehicles & Certifications – Proper procurement channels and regulatory approvals must be in place.

While the process may appear complex, persistence and a strategic approach will facilitate success. Below is the roadmap moving forward:

Current Position & Next Steps

Engagement with Key Facilities and Organizations

• Establish relationships and partnerships with the identified civilian and military institutions.
• Conduct product demonstrations and trials to showcase efficacy.

Field Testing & Data Collection

• Deploy products in real-world scenarios to gather feedback and clinical data.
• Utilize case studies to validate effectiveness and support regulatory approvals.

Regulatory & Contracting Pathway

• Secure necessary certifications and approvals for military and civilian procurement.
• Identify and obtain relevant contracting vehicles for streamlined acquisition.

Advocacy & Policy Influence

• Engage with key decision-makers in the military medical community.
• Present research findings and advocate for integration into official protocols.

Scalability & Full Adoption

• Expand product adoption through wider military and civilian healthcare networks.
• Establish long-term contracts and institutionalize product use in trauma care.

By following this strategic roadmap, we can effectively navigate the adoption process and position the product for widespread use across both civilian and military sectors.